In this all-new film, Tyler Jones, CEO & Founder of Blue Heron, details the process behind Ascaya’s Accelerated Homes Program — a new paradigm where Ascaya partners with design-led development firms such as Blue Heron – on new construction homes that are for sale as soon as they break ground.
The Design Process
When design-led development firm Blue Heron sets out to design and build an Accelerated New Home at Ascaya, every detail is thoroughly considered – from the distinct features of the homesite to the landscape that surrounds it. Perhaps most importantly, the design process nurtures a personal relationship with the client, giving special attention to understanding the client’s home vision.
“When you listen to people explain their homes to other people, they’ve designed the home themselves, it’s not about what we did–it’s about their ideas and their home. Which is exactly how it’s supposed to work. That is one of the things I’m most proud of.” – Tyler Jones, CEO & Founder of Blue Heron.
Blue Heron’s First Accelerated New Home
Combining incredible Las Vegas city and mountain views with expansive living areas, Ascaya’s contemporary homes are custom-made masterpieces, and Aurora, Blue Heron’s first project at Ascaya, is no exception. The new film takes viewers through the design process behind Aurora, shedding light on how the team maximized views and space – such as placing the home’s front steps slightly higher than the main room with the intention of opening up the space and emphasizing the effect of the city views.
“We have a really great working relationship with Ascaya. The first project that we’ll be delivering is called Aurora – really unique floor plan, really unique aesthetic. I’m really proud of what the team put together.” – Tyler Jones, CEO & Founder of Blue Heron.
The Ascaya Aesthetic
Homes at Ascaya are brought to life through a thoughtful, meticulous design process. Ascaya’s ownership and management teams are committed to ensuring projects are completed with the highest level of craftsmanship in order to deliver these spectacular homes. The new film closely recounts how these unique design processes have produced an unparalleled aesthetic at Ascaya—from the brilliantly layered homesites with awe-inspiring views to the carefully carved paths.
“…the ownership and the management, they just really care about the quality of what happens here. The design-review process, the design-review guidelines are really deliberate and thoughtful. They’ve taken a lot of time to make sure that the projects that get built here are of the right quality – and you can see that.”
A Las Vegas Influence
The influence of the always-evolving city of Las Vegas is not lost on the homes at Ascaya. The multifaceted lifestyle of Las Vegas–from mountain hikes to city sights— furthers the sense of community and opportunity that is abundant at Ascaya. Continuing to push boundaries and being innovative is a vital aspect of Tyler’s design team, and he credits the design inspiration from the ever-changing city of Las Vegas.
“I think people really get excited about the energy of Las Vegas. It’s a city that reinvents itself all the time. We take a lot of inspiration with that for our company because we want to be innovative and new and continue to push boundaries—and I think that’s what Las Vegas is all about.”
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